Why Video Promotion Is Important

URL : http://blog.bounceweb.com/the-importance-of-online-video-marketing/

Whether you are starting a new company or promoting a new line of products, it is important to get noticed. Separate yourself from all of the noise. Create awareness of your company through the use of an effective promotional video production.

For a promotional strategy that works, create a marketing tool that people will notice. Video is exactly what you need to incorporate into your online sales pitch. A promotional or “how to” video posted on YouTube and on your company’s own website can do wonders to attract clients.

Maderista (Branding Project)

URL : https://www.behance.net/gallery/Maderista/10230451

Maderista is a carpentry company that does custom made furniture using their finest quality wood and what unique about this branding project is that their presentation and the quality of the material that they have used on the envelop, business cards and CD cover the material are like wood texture to give the brand a more personal touch rather than have an empty white piece of business card with text on it. and they way they packaging the products are just as detail as the work that the company produced this give the customer a good impression and a professional feels when having one of maderista business card.

Logo // Book // Publishing House

URL : https://www.behance.net/gallery/9500999/Logo-Book-Publishing-House

When i first look at this i was like “it looks okay, nothing special about the logo and the colour are boring ” but once i look at it clearly i noticed it doesn’t need colour to stand out nor being details because it’s a unique piece of icon that you don’t see everyday and the lines that go through each of the letter also represent the carve on the Celtic design and the new-grange or perhaps it was inspire by them and this is what make it unique and different from everyday logo.

Not only the icon is unique but also it’s simple and clean looking that will work on any background and even on a strong background because that thick border around the icon will differentiate it from the background.

What it inspire me is that, you don’t need need an awfully a lot of colours on your graphic to capture the users attention all you need is a creative piece of art that will draw the user attention in.
what i don’t like about this is that the “book” word is hard to tell because it separate from each other but then again it’s create the unique effect of an icon.

Branding // Pistinèga // Juice Bar

URL : https://www.behance.net/gallery/23378139/Branding-Pistinega-Juice-Bar

I really like the flat design of this branding along with the soft colour to make it even more nice, and once again the design and layout of the project are simple yet professional looking. what capture me the most is that the simple shape of the carrot work really well and deliver the message through clearly without the need to do a detail carrot or a 3d carrot for the logo that might end up looking dull.

What i also like about this branding project that they did, is that they layout the packaging items on the table and take professional photos of them to present to show how well and flexible the logo work on the products and it’s background and this is really important to it customers and users.

Misara Clothing Brand Review

URL : https://www.behance.net/gallery/21618663/Misara-Clothing-Brand

I like how simple the logo is and the process of making the logo is simply creative and simple looking but yet professional. if you look at it clear the M shape is like a shirt that the man is wearing along with the 2 dots to represent the eyes. and it a very flexible logo that can go on any background or clothe and it still visible and eligible to the user eyes.

The simplicity style of the logo is what capture my attention and inspire me to work the same for my branding project and this is the design that most modern graphic, logo or web is like.

BEST OF NATURE BON REVIEW

URL : https://www.behance.net/gallery/26185953/Best-of-Nature-Branding-Packaging-Web-Design

WEB URL : https://bestofnature.at/

This is a big project that sell ingredients for different purpose such chocolate, herbs and essence and etc…
this project include of branding, packaging and a website, these may sound very little but the process of doing them professional is very difficult and packing them is the hard bit too along with an e-commerce website to sell their products.

What capture me the most on this project is that the photos that they took and the packaging that they have done, it just make it looks so good and professional and creative.
the design element that they have are very simple and clean but yet professional looking which make it details, sometime little details are more noticeable than what in front of you and this is what make these kind of design unique they barely have colour on the products or the logo except for a soft colour to highlight title or name and this is all it need because why would you want a lot of colour that serve no purpose.

The business card, brochure , bag and etc are all simple and clean with a typography that is just modern and easy to read,
The consistency between the website and the brand are pretty the same, its clean, easy to read and easy navigate along with a shopping section that look really unique and make you feel like as if you’re shopping at the shop. and not only the website serve the desktop purpose but it’s also responsive to different screen resolutions, include mobile and tablet.

BREGENZER FESTSPIELE

URL : https://www.behance.net/gallery/29627305/Bregenzer-Festpiele-Branding

What i love about this branding project is that the colour scheme that it use, it feels so soft and not strong to the user eyes and i like how they use different theme for each of the holiday this is a really eye capturing idea.
i really like how they lay out their work on the tables and took professional pictures of it to present to their client, this is a very professional way of presenting their work and i would like to use this idea for my project.

The book design and the typography that they’ve use is very simple and clean looking this is what modern branding should be like and it did capture my attention and i love it.